What You Should Know Concerning Postcard Printing

If you are advertising your business, making announcements for an upcoming event, or keeping in touch, you can use postcards. They are a great solution for your communication needs. They can be printed at a lower cost than brochures and flyers and mailing them costs less too! If you are looking for a new means of communication, here are some reasons to look at postcard printing.

Before you start, you have to make two decisions. First, will you mail your postcards? Second, what size should they be? Once these decisions have been made, you can start the process of creating your postcards.

There are specific dimensions required by the United States Postal Service for postcards. These are the dimensions which can be considered postcards: the length should be a minimum of five inches but not exceed six inches, and the height should be three and a half inches but not exceed four and one quarter inches. The minimum dimensions must be met, otherwise the item cannot be sent through the mail. If the postcard exceeds the maximum dimensions, it must have the postage for a first class stamp.

If you are planning to mail your cards, remember to leave a space of the stamp and the address. This space must be on the right half of the postcard. The space in the upper right corner must be clear for a stamp and sufficient space must be included for the address.

You can always send your postcards within an envelope, but make sure you can find an envelope to fit the size you have chosen. You do not want to design your postcards only to realize they cannot be mailed.

Now that you have made these decisions, you can start designing your postcard. Whether using them for business or pleasure, keep it simple. You have a lot of options within the design. You can opt to use many colors, a few colors, or just black and white. You also need to decide whether you will use plain or glossy paper. Make sure your selection is heavy weight, like card stock. These extra options, like full color and specialty papers, should all be factored into the overall price of the card. Using specialty paper and multiple colors is the most expensive option.

Make sure to list the basic information required by the people who will receive the postcard. If advertising a business, describe in a few key words regarding what your business has to offer. You could always add a promotion to the card, an incentive for first time visitors or give away a free item if the customer brings the postcard to your business. These principles apply for events and for personal correspondence. Always make sure you have listed the time, date, and location for the event.

Postcards are meant to grab your attention. Make sure to list your contact information, like telephone number, website, or email address so people can get in touch with you. You may be able to do your postcard printing at home using templates from your word processing program and specialty paper. Otherwise, contact a local printer to help you with presentation folder.